Lace Up, Louisville: Sponsorships Are Open for the 30th Annual Santa Sprint & Stroll
Thirty years ago, a handful of runners laced up their shoes on a chilly December morning in Cherokee Park and started something that’s still going strong today. This year, we’re celebrating three decades of holiday miles, jingle bells, and community spirit — and we want your business to be part of it.
Mark your calendars: Saturday, December 19, 2026 at 9:00 a.m., Hogan’s Fountain Scenic Loop, Cherokee Park.
The Santa Sprint & Stroll isn’t just a race — it’s become a Louisville holiday tradition. Runners in reindeer antlers. Families pushing strollers past the fountain. Santa himself, cheering everyone across the finish line. And behind every single stride is a purpose bigger than the medal: every dollar raised goes directly to United Crescent Hill Ministries, fueling programs in education, emergency assistance, health, wellness, and community connection for our neighbors right here in Crescent Hill, Clifton, and Butchertown.
Why Sponsor the 30th Santa Sprint?
This isn’t your average 5K. It’s 30 years of runners, walkers, local leaders, and businesses showing up for each other — and this milestone year is the biggest opportunity yet to put your name in front of the crowd.
Here’s what’s in it for you:
- Support a mission that matters. Your sponsorship directly funds the work UCHM does year-round — food assistance, senior services, youth programs, and emergency support for families navigating hard times.
- Get real visibility. Hundreds of runners, walkers, and families will see your name on race day — and in the community for years to come.
- Connect with your neighbors. This is Louisville at its best: local businesses, local leaders, and local families, all in one place, all for one cause.
- Show you give back. Nothing says “we’re invested in this community” like standing behind a 30-year tradition.
Sponsorship Levels
We’ve got a spot for every level of support:
| Level | Investment |
|---|---|
| 🏆 Title Sponsor | $3,000 — in honor of our 30th year! |
| 🥇 Gold Sponsor | $1,500 |
| 🥈 Silver Sponsor | $500 |
| 🥉 Bronze Sponsor | $250 |
Can’t commit to a full sponsorship level? We’d still love your help — consider donating a door prize (gift cards to your restaurant, shop, or business are always a hit with our finishers).
Ready to Jump In?
Reach out to Carol Sexton, our Santa Sprint coordinator, at carolqsexton24@gmail.com to lock in your sponsorship, or head straight to the race page to learn more:
👉 raceroster.com/events/2026/115194/santa-sprint-and-stroll-5k-2026
Thirty years of merry miles. Let’s make this one the biggest yet — HO, HO, HOPE to see you (and your logo) at the starting line!